Welcome to the blog

Packed full of information, our blog hosts plenty of articles to help you along your brand and marketing journey. 

From case studies where we’ve worked with other clients, to tips and tricks to assist you within your business. If there is anything that you can’t find in here, we’re always open to suggestions for topics, and always happy to have a chat in more detail about your business.

Re-establishing Online Presence for The Spa at Hornby

Recently we were approached by the owner of The Spa at Hornby, Diane, after her current website had been taken down and wasn’t able to be recovered. This left them without a functioning website for the business!  We got started right away with a call to...

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Green & Wilds – Marketing Case Study

Project Overview Services: Social Media Management & Graphic Design Objective: Create regular content to promote products and increase engagement Began working together: August 2022 Who are Green & Wilds: Green & Wilds create wholesome, honest treats...

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Equine Careers – Marketing Case Study

Project Overview: Services: Social Media Management  Objective: Increase brand awareness and reassert market positioning Began working together: July 2021 Who are Equine Careers Equine Careers are an award winning, market leading recruitment agency and jobs...

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Discover the Purpose of your Website

Setting up a website is usually one of the first tasks you complete when starting your  business.  At the end of the day, a website is your digital shop front and the face of your business online, so you need to be represented. Unfortunately, many websites quickly...

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Who actually is your Ideal Client?

An essential part of your marketing strategy is knowing your ideal client and who your product or service is for. Sounds super simple, right? But do you know who they really are? Do you know them deep down? Do you know what their interests are? Do you know where...

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Your Website is not for You

I know what you’re thinking - but it’s my website?!  Yes it is your website, but that doesn’t mean it’s for you!  Your website is there for your customers and clients, and while that sounds straightforward, the key is optimising it for them so they can get the most...

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Blogging for My Business – Why do I need it?

When I mention starting a blog to small business owners the reply is usually along the lines of ‘but why do I need one?’, ‘That sounds like a lot of work’ or ‘I’m not a blogger’. So, I wanted to explain how a blog can be hugely beneficial to you and your business...

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Make your Website Homepage work for you

The homepage of your website is arguably the most important. It is often the most visited of your whole site and it’s where most people will land when they visit you online. So, it needs to be good, right? A good homepage can make or break the user experience as...

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Understanding Website Lingo

You’ve set up your business, got your social media profiles sorted and your brand is on point, but now you need a website. The terminology looks scary and you don’t know where to start? Let me help! In this article I will explain the terminology and where to start...

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Storytelling in Marketing

Our job as marketers, whether that’s me helping you with your marketing or you, the small business owner doing your own marketing, is to communicate our message to our audience to ultimately drive sales and gain loyal customers and brand advocates. What is...

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SEO and How to Get Started

SEO stands for Search Engine Optimisation and is the process of optimising your website to rank more highly in search engine results and therefore gain more organic or unpaid traffic to your website. There are many ways of doing this, so I’m going to go through a...

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